Tue, 4 April 2017
If you have been watching our show, you have heard us say it many times- We are in a relationship business. With the amount of gyms in the market, that is more more true than ever before. If you want to succeed in building a strong community, you need to focus on connecting with your clients and building an experience that they value. That experience starts the first time they walk into your gym. In this week’s show, we are podcasting with Jordan Harbinger. Jordan runs The Art of Charm, a podcast focused on helping top performers build advanced social skills. Art of Charm has been around for over 10 years and Jordan has had his fair share of experience diving into the deep psychology of communication and social interaction. Not to mention, Jordan has is a member of a CrossFit gym, and shares his experience of what it was like joining multiple gyms in the LA area, and what each gym felt like from the clients perspective. In this episode, we discuss,
Enjoy The Show, Mike |
Tue, 28 March 2017
Wouldn’t it be awesome if there was a process in life that could help you rapidly advance your progress? Well there is. It’s called mentorship. Just like a coach or a personal trainer, a mentor is someone who can guide you through the process and show you a clear path to your goals. That doesn’t mean you don’t have to do the work, it just means you have someone who has gone through the same process to help you get there faster, and with more clarity. We visited Mycal Anders at CrossFit PHX to talk about this topic. Mycal is the founder of PHX and also the host of the Feed Me, Fuel Me podcast. Mycal has built an amazing business, and is very focused on giving back and providing opportunities to those passionate about building a career in the fitness industry. In this episode we discuss:
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Tue, 21 March 2017
If you are like most gym owners, you started a box because you are passionate about fitness. You wanted to turn your passion into a career, and you started a gym on the side in conjunction with your day job. Now if you are like most gym owners, you also noticed that running a gym and trying to work your day job was a lot harder than you expected. You hit a plateau with how your business was scaling, and you realized that there are just not enough hours in the day to have a day job, and still have your gym grow into what you want it to be. If this was you, or is still you, you need to listen to this episode. This week, we met with Christian Valencia at his office in Orange County, CA. Christian is the CEO of a company called HIIT Bottle. Although Christian is not a gym owner, his story is very similar to yours. Christian came up with the idea for HIIT in 2014 after exploding a generic shaker bottle of whey all over himself. He realized there needed to be something better, and he got to work in creating a higher quality all purpose shaker bottle. What resulted was HIIT Bottle. Since then Christian has been on a journey of shifting HIIT Bottle from a side project to a fully operational business. In his story are lots of insights and tips on how he transitioned into running HIIT Bottle full time. Enjoy the show, Mike
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Tue, 14 March 2017
We are excited to share a special kind of show with you this week. We had Justin Ross of Monkey Reel Media come visit us to teach you about marketing with video. Justin creates high quality video content for gyms and in this episode we talk about why video is the most important type of content you need to have in your marketing strategy. This is a special show because instead of just an interview, we shot a live demo where Justin shows you how you can create high quality video testimonials with your iPhone. You do not need expensive equipment nor do you need to hire an outside videographer to make videos. It just takes a little know how. We are excited to have Justin on to show you how to make your content stand out. Since part of this show is a demo, you are going to want to watch this episode instead of listening to the audio version. Head over to the Barbell Business blog, or tune in via our youtube channel to learn how you can stand out in the market, and start shooting high quality videos for your gym. Also, if you are excited about creating video content for your gym, and want to step up your game, Justin has put together a training series to help gym owners learn how they can create high quality video content on their own. We highly suggest you check it out. enjoy the show, Mike
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Tue, 7 March 2017
Hey Business Tribe, We are coming at you this week from Mesa, Arizona. Our journey takes us through the desert to catch up with one of our good friends, Aj Richards. AJ is the owner of CrossFit Mesa and the founder of Rush Club Nation. He treats his box as a well oiled machine, and has his sights set on changing the game in fitness entertainment with his brand Rush Club. He shares his tips on success for running CrossFit Mesa, and how he is balancing the life of being the leader in two businesses at the same time. In this episode we discuss: – Leadership tactics and how to focus on being the visionary – How to automate and outsource and delegate to a team – The story and vision behind Rush Club Nation and head to head fitness competitions – Tips and Insight on running multiples brands at the same time. Enjoy the show, Mike |
Tue, 7 March 2017
Hey Business Tribe, We are coming at you this week from Mesa, Arizona. Our journey takes us through the desert to catch up with one of our good friends, Aj Richards. AJ is the owner of CrossFit Mesa and the founder of Rush Club Nation. He treats his box as a well oiled machine, and has his sights set on changing the game in fitness entertainment with his brand Rush Club. He shares his tips on success for running CrossFit Mesa, and how he is balancing the life of being the leader in two businesses at the same time. In this episode we discuss: - Leadership tactics and how to focus on being the visionary - How to automate and outsource and delegate to a team - The story and vision behind Rush Club Nation and head to head fitness competitions - Tips and Insight on running multiples brands at the same time. Enjoy the show, Mike
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Tue, 28 February 2017
Good morning tribe, We are sharing something unique on the podcast this week, and I think you are going to find a lot of value in this episode. Last week, we recorded a podcast of the crew and I doing live Q & A session on Facebook. Gym owners from around the world tuned in to ask questions about their business including what they are struggling with and how they can take their gym to the next level. We discuss topics such as:
If you found this episode helpful, the team and I would love to hear from you. What questions did you find most relevant to your current situation? What questions do you have that we did not answer. Let us know with a comment on our Youtube channel. We look forward to doing more of these and helping you grow this year. Enjoy the show, Mike
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Tue, 21 February 2017
This week on Barbell Business, we interview Mark England of Procabulary. In this episode, we dive into how our language effects our success in business, and in our personal lives. Mark provides practical tools to overcome challenges for both individuals and organizations. We discuss
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Tue, 14 February 2017
This week on BARBELL BUSINESS we are bringing Guy Ferdman back on the show. In this week's show we discuss:
If you haven't had a chance to listen to the first show we did with him, you can watch the first episode we did with him here |
Tue, 7 February 2017
This week on BARBELL BUSINESS we talk about the Barbell Mastermind. We discuss:
If you liked this episode and are curious to learn more, head over to barbellmastermind.com and apply to the upcoming event in San Diego, CA on March 7-9
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Barbell Business - Podcast for gym owners by Barbell Shrugged
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