This week on BARBELL BUSINESS, we interview Bren Davis and dive into Facebook advertising. We discuss:

• How to understand the Facebook Advertising Process
• How to target your ideal type of client on Facebook
• Why you need to focus on educating your clients on Facebook
• How to test your ads with a small budget and scale big after

Also, if you are serious about using Facebook advertising for your gym business, Bren is offering a free 15 minute strategy lesson with his team. You can reach him at Bren@impactdigital.co 

This week on BARBELL BUSINESS we dive into the art of the referral. We discuss:

• Why referrals are an important element to a service business
• How to target and motivate your best members to help you bring new members into your gym
• How to make it easy for your members to refer their friends to your gym
• How to make sure you are building in the key rules to a successful referral program

Also make sure to head over to Barbellbusiness.com/referral to get the free download we put together showing you all the steps to setting up a kickass referral program

This week on BARBELL BUSINESS we interview Ryan Bucciantini of KDA CrossFit. We discuss:

• How to build community into your box, and enhance the member experience
• Why you need to think of your gym as more than just a place for fitness
• Why you need to be humble and open to asking for help and finding mentors
• How to focus on growth in your business process, and open to change

This week on BARBELL BUSINESS, the crew talks about Barbell Logic and how the service could help your business thrive. We discuss:

• What is included in the Barbell Logic software
• How to optimize, automate, and outsource your admin work
• How the cost structure is laid out to benefit you the most
• The difference between building a system on your own and using Logic