This week on BARBELL BUSINESS,  we’re talking about how to deal with frustrating relationships with people you work with, your partner, and mostly yourself. In this episode, we'll cover:

• Overcoming the hero complex
• The difference between a healthy striving for excellence and corrosive perfectionism
• How we deal with the toxic effects of being frustrated with your body, your achievements and your sense of worth.
• How you can tackle 2016’s goals with a new, growth-focused mindset.  

This episode is brought to you by FitAid - our favorite Paleo-friendly post-WOD recovery drink. For a free case, visit www.drinkfitaid.com/deat.

Enjoy the show!

This week on BARBELL BUSINESS, we discuss our new favorite book on leadership, Extreme Ownership, written by Jocko Willink and Leif Babin. This is a book you and everyone on your team should read. Jock and Leif share hard-hitting, Navy SEAL combat stories that translate into lessons for business and life that work for both leaders and those who make up the team.

This is the perfect business book for someone who doesn't enjoy the traditional self-help style of writing. Jocko and Leif take you through riveting first-hand accounts of making high-pressure decisions as Navy SEAL battlefield leaders that translate into everyday business decisions quite seamlessly. 

In this show, we pull out a few of the points we believe gym owners can start to implement today.

Enjoy the show.

This week on BARBELL BUSINESS, we discuss:

• When you know it's time to step away from your business to work on yourself
• The ROI of attending live events
• The difference between an instructor vs being a true coach and leader
• How to get buy-in from your business partner and/or life partner
• The difference between meet ups, workshops, retreats, conferences, and masterminds
• How to choose the right one for you.

You can only read so many books and listen to so many podcasts before you hit a ceiling on your development. Make 2016 the year for growth and development. No one is holding back the success of your gym but you. Learn how you can offer more by escaping the daily grind and connecting with other like-minded entrepreneurs. 

To get more details on Barbell Business events coming up this year, visit www.barbellbusiness.com/events and fill out the short form with your interests. We'll send you details as we finalize them. 

Enjoy the show!

This week on BARBELL BUSINESS, we discuss:

• Why referred members are the most valuable members
• Why you cannot rely solely on "word of mouth" marketing
• How to set up a smart direct referral system
• Offering incentives - should you or shouldn't you?
• Tangible referral cards that crush during the holidays
• How you can partner with local businesses for lead generation

Visit www.barbellbusiness.com for more resources like:

• A demo of Barbell Logic to see how we the automated smart referral system
• A $50 off discount for great quality gift cards at fitnessgiftcards.com (code: DEAT)
• A downloadable lead source tracking sheet 

This week on BARBELL BUSINESS, we interview the woman who is constantly protecting us from ourselves, our lawyer Melissa Jaffe. In this episode we discuss:

• How to find a lawyer that aligns with you (hint: find a holistic lawyer)
• The 3 big areas that you should focus on as a business owner
• The 3 biggest and most common contract mistakes business owners make
• How to protect your business' IP in a realistic way

To learn more about Melissa and her methodology behind holistic law visit her website at www.mbjaffelaw.com and download her PDF by texting BARBIZ to 33444.

Enjoy the show!

This week on BARBELL BUSINESS, we interview Yanik Silver and discuss:

• How aligning your business with your passion and purpose will improve your bottom line
• How to define your vision and start crafting your company’s culture
• How to develop your tribe
• How you can evolve your business into one that makes a meaningful difference in your community and your own life

Enjoy the show!

This week on BARBELL BUSINESS, we discuss:

• They journey from follower to leader
• Qualities of a leader
• Old school vs today's leadership roles
• How to develop the leader within you

To learn more about the systems we use help our team manage business more smoothly, visit www.barbelllogic.com and watch the on-demand webinar.

This week on BARBELL BUSINESS, we discuss:

• How you can determine your next customer experience project with the Kano model
• How you can plot your members’ basic needs and expectations
• How to determine your SMART goals for your next project
• What software you can use to manage your next project
• How to pull knowledge from every aspect of life into your business

Enjoy the show! 

This week on BARBELL BUSINESS, we interview Lewis Howes, former pro football player turned speaker, author and lifestyle entrepreneur. Listen to this podcast to learn:

• How Lewis built a seven-figure business from nothing in just a few years
• How he transitioned from what he was good at to pursue his passion
• How you can “get-in” with industry influencers
• How you can build a team to help you on your mission to pursue your passion

Keep an eye out for his new book “The School of Greatness” which will be released on Oct 28th. You can pre-order it on his website at LewisHowes.com

Enjoy the show!

This week on Barbell Business, we talk with Jonathan Bienz who explains how he uses his extensive Sigma Six training to identify inefficiencies in gyms and other businesses. If you're lacking processes, this is where you want to start. If you have existing systems for your business, this episode will blow your mind. He takes procedures, processes and SOPs to a whole new level. 

If you want to learn more about gym systemization and automation, visit www.BarbellLogic.com and watch the on-demand webinar.

You're about to hear what we like to call an "encore broadcast" so you may have actually heard this episode before. If you have, you should listen to it again because it's awesome. If this is new for you, we'll discuss how Matt Sharp, owner of CrossFit Maximus built a charitable referral system for their gym. Since we originally aired this show, Sweat Angels has brought about huge successes for gyms using their system and for the charities they've helped fund. Learn more at http://www.causely.com/sweatangels

ALSO, be sure to visit barbellbusiness.com to download an all new free eBook: "How to Grow Your Gym and Raise Money for Charity at the Same Time" which is an extension of this show. Enjoy!

THIS WEEK ON BARBELL BUSINESS, we interview Dr. Theresa Larson, founder of Movement Rx. She has an absoutely inspiring backstory and some great tips for those of you who would like to make a career for yourselves in the fitness industry outside of coaching and owning a gym. 

Besure to check out the full article at BarbellBusiness.com for more awesomeness, leave us a comment on Facebook and a starry review on iTunes if you're digging the content. Enjoy the show!

THIS WEEK ON BARBELL BUSINESS, WE DISCUSS:

• What Burning Man (really) is
• Why every entrepreneur and aspiring business owner should go
• How true creative expression can benefit your business
• The 10 principles of Burning Man and how they can apply to your gym

Besure to check out the full article at BarbellBusiness.com for more awesomeness, leave us a comment on Facebook and a starry review on iTunes if you're digging the content.

Enjoy the show!

PS Gym owners: also be sure to check out Barbell Logic: automated sales and marketing software for affiliates. Watch the demo here.

This week on Barbell Business, we interview co-founder of As Rx, our friend Marcus Dedina. He discusses how he and his team found success in the CrossFit industry by building a brand that focused on being more than just apparel company - rather a representation of a community and culture.

THIS WEEK ON BARBELL BUSINESS, we discuss:

• Why communication is the key to successful relationships
• How different personality types can complement each other in business
• How to determine your personality type
• The secret to being an effective communicator and a loved and respected leader

To see what system we use to help our team manage business smoothly, visit www.barbelllogic.com and watch the on-demand webinar. 

This week on BARBELL BUSINESS:

• The difference between systems and automation
• Why you need both
• How to start creating systems at your gym
• 3 automated sales/marketing campaigns you can implement at your gym
• The system we developed and use to do it all

For more details on the system we discuss in this episode that will systematize and automate the growth and member retention at your gym, visit www.barbelllogic.com and watch the on-demand webinar.

If we could start our gym businesses over again knowing what we know today.